Tags >> web business
Aug 23
2010

Promoting 4Web

Posted by Jen Kramer in web business , 4web news

We've been very fortunate to have two great articles come out on 4Web in the last month or so.

The first was posted at the Joomla Community site, and it covers running a web development business in a rural environment.

The second article is at Jeanne Yocum's blog on Small Business Success. It covers the lessons we've learned in running a business over the last 10 years.

Aug 12
2010

Growing The Business

Posted by Jen Kramer in web business , 4web news

Five years ago, I went back to work for someone else briefly. It was a small web development shop in my local area. I was employee #4, after the owner, his wife, and the chief developer. I took over many of the smaller websites that needed to be built, completely freeing my boss from having to worry about them. I talked to clients, gathered specs, and built the website while learning Mambo and Joomla.

During the year I worked there, my boss grew the company from 4 people to 12.

This was an excellent lesson for me to learn. My boss was no slouch when it came to coding, but he also had a great personality. People really liked him. He could get technical points across to business owners without all of the geeky mumbo-jumbo. He was good at bringing clients on board, and he was good at keeping the clients happy.

Apr 20
2010

Social Networking at Joomla.org

Posted by Jen Kramer in web content , web business , social networking , JoomlaBook , joomla sites , joomla 1.6 , joomla 1.5

Last night, the Joomla leadership announced that they were looking for request for comment on a social networking community to reside at Joomla.org.

We know it will either be called social.joomla.org or people.joomla.org. We know that it's been decided that JomSocial will run the community.

We are asked for input about whether this is something we'd use, what we want included, and how we think we'd use it.

Mar 29
2010

Best Business Decision Made: Attending CMS Expo

Posted by Jen Kramer in web business , user groups , joomla conference , joomla 1.6 , joomla 1.5 , 4web news

I have been designing and developing websites for 10 years now, but my company, 4Web Inc., has only been around for 2 years. (Prior to that, I ran a freelance company, Focused Consulting LLC.)

Back in 4Web's infancy, my colleagues attended the very first CMS Expo in May 2008.  (I was at Adobe headquarters for an Adobe User Group Manager summit and could not attend.) Back then it was a Joomla conference mostly. The networking was great, though, and my colleagues got to meet a lot of people.

That lead to Bill, Sam, and I being asked to speak in December 2008, when the conference was held in Denver. That was my first Expo, and the networking was really wonderful. It was so great to meet fellow Joomla developers and those interested in Joomla. I had just released my first Lynda.com videos as well, which coincided with the conference, so it was a very exciting time.

Mar 18
2010

VOXUS's first PR problem for Joomla

Posted by Jen Kramer in web business , joomla 1.6 , joomla 1.5 , customer service

I believe that Joomla is the best open source content management system out there today. It's powerful but adaptable. You don't need to know PHP to use it and accomplish amazing things with it. If you do know PHP, you can do just about anything with it. It's been downloaded over 15 million times.

But as Bill Tomczak says, there used to be two TV recording formats: Beta and VHS. Everyone knew Beta was "better". But VHS eventually won the day.

"Holy Wars" have always been with us in the tech world. Emacs vs. vi, Mac vs. Windows, WordPerfect vs. MS Word -- you name it, there's a battle. And you could argue that there's another big battle looming out there, a three-way battle: Wordpress vs. Drupal vs. Joomla.

Mar 16
2010

Alternative Joomla Administrator Templates and Dancing Bears

Posted by Jen Kramer in web standards , web business , usability , templates , joomla vs drupal , joomla configuration , joomla 1.6 , joomla 1.5 , frontend interface design , configuration , coding standards

Dancing Bear Syndrome is a term coined by Jared Spool and Alan Cooper (among others in the usability community). Someone says, "Look! A dancing bear!" And you are amazed! The bear is dancing! How cool is that?

Of course, bears don't dance well. It's just amazing that they dance at all. The novelty of it all is what catches our attention, not the quality of the dancing.

Alternative Joomla administrator templates are dancing bears.

Feb 03
2010

On the importance of excellent web hosting for Joomla

Posted by Jen Kramer in web business , servers , security , JoomlaBook , joomla extensions , joomla configuration , joomla 1.5 , hosting

This is a topic covered in my recent book, but the question comes up all the time.

In the early static days of the web, there was really little difference between one host and another. You uploaded a bunch of HTML pages and images (and later a CSS file or two) and the web host just worked. There wasn't a lot of analysis to do for the average small business site. One host was pretty much as good as another.

Now we're working with Joomla. And now, when it comes to hosting, everything has changed.

Jan 01
2010

Why are web professionals SO expensive?

Posted by Jen Kramer in web business , customer service

What's your rate? Everyone asks that question. The typical going rate for a web developer in my area -- the professionals, the ones who make their living doing this stuff -- generally ranges from $70 to $125 per hour, depending on skillset. Most seem to lie in the $75 to $100/hr range.

WOW, you say. WOW is that expensive! Perhaps even excessive! Man, you must live the lifestyle of the rich and famous. You must never worry about money. You're too expensive to hire. I know this guy, the son of the nephew of a friend of a cousin, who only charges $30 per hour for the same work. Why do you charge so much???

For a moment, consider what you make at your job, where you are an employee of an organization of some kind. Let's say it pays $50,000 per year. That's a little higher than average in my area of the country, and this would generally be considered a "good job" and worth staying in.

Nov 10
2009

Two new titles for Lynda.com in the can, and other news

Posted by Jen Kramer in web business , usability , information architecture , 4web news

I just got back from a great week at Lynda.com, recording two more titles, hopefully out soon.

The first title is "CMS Website Strategy and Planning", and it covers all of the things you should think about and talk about with your client before building your website.

The second title is "Preparing CMS Web Graphics Using Open Source Tools". It covers how to think about a good design for a CMS as well as create an HTML page using GIMP for graphics and KompoZer for writing the HTML and CSS.

Oct 16
2009

Jon Stewart Critiques GOP.com

Posted by Jen Kramer in web business , video

Know your target audience! And do a little testing before you launch.

The Daily Show With Jon Stewart
Mon - Thurs 11p / 10c
You've Got Fail
www.thedailyshow.com
  Daily Show
Full Episodes


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